Do you know what your customers are REALLY looking for? Watch as Dr. Elliott provides some “food for thought” to show how the customer needs and requirements tollgate of Six Sigma can help you deliver a consistent and quality product that your customers expect.

Your customers have certain needs, and you may know what those needs are already. But each of those needs have specific requirements. Finding out what your customer needs and requirements are – and delivering them – is what can make the difference between a one-time purchaser and a loyal, evangelizing customer.

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Find out more about customer needs and requirements in our Six Sigma Glossary.